About Us

Redefining Real Estate Relationships

Our Mission

To transform the real estate experience by building meaningful, personality-driven connections between home buyers and realtors. We believe finding your home should start with finding the right person to guide you.

Our Story

Founded in 2024 in Calgary, Alberta, PickThePlace was born from a simple observation: the real estate industry is built on relationships, yet the technology serving it treats people as transactions. Our founders, experienced in both real estate and technology, set out to create a platform that puts human connection first.

By combining behavioral science (MBTI personality matching) with comprehensive neighborhood data, we help buyers find not just a house, but the right realtor who truly understands their needs.

Our Values

Relationships First Technology should enhance human connections, not replace them.

Data-Driven Empathy We use data to understand people better, not to reduce them to numbers.

Canadian Innovation Proudly built in Canada for the Canadian market.

Privacy by Design Your data security is our foundation, not an afterthought.

Continuous Improvement We listen, learn, and iterate.

Our Office

PickThePlace Inc.

100 Cranwell Close SE

Calgary, Alberta T3M 1H1, Canada

Email: admin@picktheplace.ca